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Cornerstone has evolved from a small General Agency (GA) concept to the multi carrier
full service group insurance brokerage firm that it is today. John Carroll, the principle of
Cornerstone, formed John Carroll and Associates in 1992. John had sizeable blocks of
business with several carriers including Employer’s Health, Blue Cross Blue Shield of
Ohio, ChoiceCare and Community Mutual Blue Cross Blue Shield.
Carroll and Associates eventually changed its name to Cornerstone and committed itself
entirely to wholesale brokerage in Greater Cincinnati. GA Agreements were put into
place for several carriers and software was developed to facilitate the generation of
proposals, tracking and reporting of all case activity as well as the processing of
commissions.
Southern Ohio Benefits Agency (SOBA) was created in 1994 to serve as a General Agent
for the Blue Cross Blue Shield of Ohio, now known as Medical Mutual of Ohio. In April
of 2000 the SOBA Operations were merged with Cornerstone. SOBA exists today still as
a full service brokerage agency for MMO.
Cornerstone was rapidly growing by early 1996 and quickly gaining a reputation as the
area’s top group health insurance brokerage firm. The quality of the software engine
took a step forward as Cornerstone began to allocate more money to the development of
quoting and database software. Cornerstone opened its third (and first true) field office in
Dayton, Ohio. This office was staffed with two full time employees and depended upon
the home office for many functions unrelated to quoting and sales.
Today Cornerstone employs over 30 people, and has become one of the largest
wholesalers of group insurance in the country. The company enjoys an excellent
reputation in both the broker and carrier communities. Our core objectives include
driving down the carrier operational costs as well as increasing carrier markets. With the
consolidation that is taking place with group insurance carriers, only the largest
wholesale brokers with the very best technology operating cost efficient value added
services to the carriers will thrive. It is also Cornerstone’s desire to create such a
company. It is also Cornerstone’s belief that such a company can turn the consolidation
in today’s carrier industry into an opportunity for the best wholesale brokers.
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